Below are some useful links…
SEVEN STEPS TO IMPROVE SALES AND CASH FLOW
How To Generate Additional Cash Flow From Your Existing Assets
Sales and cash flow are probably two of the most stress-related aspects of running a business, and the author has brought to the attention of many existing business owners that there are a number of ways to relieve the pain and suffering.
This is a book designed to tackle pressing sales and cash flow problems for new and existing businesses, whilst also showing how additional cash can be generated from existing assets.
Would you be surprised to know that what is often perceived to be a sales problem is often hiding something more basic that can be put right in a short space of time?
Seven Steps To Improve Sales And Cash Flow helps the reader to recognise that sales and cash flow are inextricably linked, despite many business owners regarding them as separate components of a complex empirical structure.
In seven steps, the book provides a bridge between sales and cash flow. It helps the reader to initially focus on their current sales and marketing techniques being employed in their business, right through to generating additional cash flow from assets already utilised.
By highlighting a common scenario of businesses attempting to continually solve their sales problems with the same “solutions” applied time after time, the author shows business owners how they can break that mould and to look at those problems differently. From there, the business owner is directed towards new and targeted solutions that, in most cases, are sitting under their nose and already within their grasp – they just hadn’t been shown, up to now.
This then leads on (or crosses the bridge) to the cash-generating benefits of determining which assets within the business are best positioned to facilitate the sales process and generate further cash. Whoever said that you have to increase sales to increase profits?
The reader is taken on a journey of making sure they understand the difference between an asset and a liability, before they are shown how to find the hidden assets that are overlooked in most businesses.
By learning and understanding a few basic skills, the reader is then encouraged to take advantage of identifying cash flow-generating assets by using time-saving techniques that will enable the business owner to reap the benefits of working on their business, rather than working in their business.
In effect, the author has helped clear the confusion for battle-weary business owners and budding entrepreneurs by highlighting different solutions to apply to new and old problems. The book:
- identifies how perceived sales problems can be overcome by applying different solutions
- highlights the importance of cash flow and the hidden assets that generate it
- encourages business owners to seek new opportunities and revenue streams
Inside you will discover:
- how to critically assess your sales and marketing methods
- why profit is not cash, and the difference between assets and liabilities
- how to generate cash quickly from your assets
- how to find your top three hidden assets
- how to improve your systems
- why you must never take your eye off the ball
- other critical factors to be aware of.
Plus, details of how to access a secret chapter on sales techniques and marketing methods.